000 00538nam a22001937a 4500
003 AMCL
005 20170622170037.0
008 170622b xxu||||| |||| 00| 0 eng d
020 _a978-81-2033259-1
_c250.00
040 _aAMCL
082 _a658.8
_bG7472 2nd ed
100 _aGovindarajan, M.
245 1 0 _aMarketing Management
_bconcepts, cases, challenges and trends
_cM. Govindarajan
250 _a2nd ed
260 _aNew Delhi
_bPHI Learning
_c2009
300 _axx,312p.
650 _aManagement
_xMarketing
942 _cBOOK
999 _c2515
_d2515